01 / detected channel mix
marketplace 45%
free tools 25%
other 15%
partners 15%
Webflow marketplace (bestsellers) 45%Community + free cloneables 25%Paid ads (Google/Meta) 15%Catalog partnership (Wavesdesign) 15%
// mix weights are our estimate from detected signal volume
01b / strategy evolution
Three years as BYQ Studio, a Webflow/Figma template shop that became one of the marketplace's top sellers (50+ templates, self-reported 11x #1 bestseller worldwide, Webflow Awards recognition) → July 2025: launched BYQ Supply, converting that marketplace audience into a subscription library (Free/$15/$30/$200-lifetime) of 2,155 components sold via LemonSqueezy. Revenue today mixes subscriptions, lifetime deals, continuing Webflow/Framer marketplace royalties and affiliate income. Listed for sale on TrustMRR at $495k (1.6x) with 6 offers at capture.
02 / channel claims — with receipts
RANK 1
Webflow marketplace (bestsellers)
third-partydetectedThe audience engine is the Webflow Template Marketplace: 50+ templates under the byq-studio designer profile with self-reported 11x #1-bestseller-worldwide placements — marketplace ranking as distribution, with royalties still flowing into the verified revenue mix.
good confidence
RANK 2
Community + free cloneables
detectedThe Webflow community profile (@byq, since Oct 2023) publishes 13 free cloneable components and carries "Community Creator of the Year" and "Webflow Awards Finalist 2025" badges — credibility surfaces funneling designers to the paid library, plus a customer Slack.
high confidence
RANK 3
Paid ads (Google/Meta)
statedGoogle Ads, Meta Ads and Instagram are the founder-declared paid channels on the TrustMRR profile — no spend or ROAS figures disclosed anywhere; unverified beyond the declaration.
good confidence
RANK 4
Catalog partnership (Wavesdesign)
detectedBundles 150+ templates through a partnership with fellow studio Wavesdesign — pooling two studios' marketplace audiences and making the subscription cover more than BYQ's own catalog.
good confidence
◆ the weekly teardown
One email a week on how SaaS actually gets users — the new teardowns, what changed, and the founder claims our crawl just caught out. No fluff, unsubscribe anytime.